Project Niche

Logistics

Client

Ridepal

Project Role

Product designer

Project Type

Mobile Application

Project Overview

Ridepal, recognizes the critical need for reliable, timely, and cost-effective transportation for people. To address this, Ridepal , brought a solution designed for people seeking efficient and flexible transportation options. People can choose to share vehicles on a pay-per-seat basis or select exclusive arrangements with the pay-per-vehicle option.

Problem Statement

Many individuals face challenges in finding reliable, timely, and cost-effective transportation options. Public transportation can be inconvenient and unpredictable, while private transport can be expensive and inflexible. This lack of efficient and flexible transportation solutions impacts daily commutes, causing stress and reducing productivity. To address this issue, Ridepal offers a solution designed for people seeking more efficient and flexible transportation options. By allowing individuals to share vehicles on a pay-per-seat basis or choose exclusive arrangements with the pay-per-vehicle option, Ridepal aims to provide a reliable and cost-effective alternative to traditional transportation methods.

Design Approach

As a product designer at Ridepal, my goal is to create a solution that addresses the challenges of unreliable, costly, and inflexible transportation options. To achieve this, I began with comprehensive user research to understand the specific needs and pain points of our target users. The design approach was minimalist, making use of white space for a clean and user-friendly interface for both the Driver and the user.

Design Solutions

To tackle the challenges of unreliable, costly, and inflexible transportation, I will create a user-centred design for Ridepal. This solution will start with thorough user research to pinpoint the needs and pain points of our target audience. The platform features an intuitive interface for easy booking and management of rides. Providing two flexible models: a pay-per-seat option for economical shared rides and a pay-per-vehicle option for exclusive use. Real-time tracking and efficient route planning will ensure reliability and timeliness.

Conclusion

In conclusion, my role as a product designer at Ridepal centres on developing a transportation solution that effectively addresses the prevalent issues of unreliability and high costs of transportation. Through thorough user research, create a user-friendly platform that simplifies ride management making it a useable product.

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